$39 for the 2027 Passport. The rest of 2026 is included.
Spots
Where the passport works
1878 on the Lake
Classic lakeside dining with a sweet finish on us.
Free dessert with 2 entrees
Board & Brush Lake Geneva
Instructor-led wood-sign workshops where you leave with something you made yourself.
15% off a Pick Your Project class.
Clear Water Outdoor - Lake Como (Lodge GN)
A quieter lake, the same golden light — kayak and paddleboard rentals off the Ridge Hotel marina.
10% off your rental.
Clear Water Outdoor - Lake Geneva
Geneva Lake's go-to kayak and paddleboard launch, steps from the boat launch downtown.
10% off your rental.
Clear Water Outdoor - Retail Store
The outfitter locals actually shop at, geared up for 17 summers running.
10% off your purchase.
Eight Maids Cheese Shop and Wine Bar
Cheese, wine, and a small-bite stop downtown.
10% off
Fat Cat's Cocktail Lounge
Lake Geneva's oldest cocktail bar, reborn in 2024 as a 70s-inspired retro lounge steps from the water.
5% off your bill.
Geneva Lake Distilling + Winery (Studio Winery)
Lake Geneva's only winery and distillery, with every wine and spirit made onsite.
Buy one glass of wine or cocktail, get one free. Excludes beer.
Geneva Tap House
Wisconsin's largest self-pour wall — 50 taps, pay by the ounce — inside the historic Geneva Theater.
20% off food and beverage. Excludes merchandise and gift cards.
Inspired
Mission-driven coffee and gluten-free treats downtown.
20% off your order (excl. merchandise)
Lake Geneva Cart Rental
Cruise town in a street-legal 4- or 6-passenger golf cart.
10% off any rental duration
Lakeside Coffee
The coffee shop that makes you want to cancel your afternoon plans and stay awhile.
Buy one, get one free.
Magpie's Den & Pen
A downtown institution on the river, with a beer garden and barrel dining outside.
5% off your bill.
Niche Cafe & Wine Bar
A cozy wine bar at the gateway to Geneva National, pouring 40+ wines by the glass.
Buy one, get one free.
Pearce's Corn Maze
A 12-acre corn maze just outside Geneva National, with hayrides next door.
Buy one corn maze admission, get one free.
Pearce's Farm Stand
A fourth-generation family farm stand that's been going strong for 55-plus years.
Free half dozen donuts (any variety) with any $50 purchase in one visit. Valid through October 31.
The Lookout Bar and Eatery
Waterside plates and lake-hour dessert after dinner.
Free dessert with 2 entrees
The Rabbit Hole
Downtown's best-kept vintage secret, hiding in plain sight on Center Street.
20% off your purchase.
Topsy Turvy Brewery
Wisconsin craft beer poured inside a soaring 1910 former Baptist church, blocks from the lake.
Buy one, get one free.
The passport
$39
Valid until the end of 2027.
Satisfaction guaranteed. Full refund within 14 days if you haven't redeemed — just email us.